A server hits is an HTTP request for a single web objective.Ones web page viw can require many hits to the server.You can increase your unique audienc by providing fast,fast,revelent,engaging web pages.Tracking new unique visitors can help you track audience grouth.
Average time on site and length of site
Click Tracks is one of the best measure of user engagement.
Pages per visit
The number of pages that wew consumed during a visit is a broad and simple measure of user engagement.Pages per visit measure that can indicate possible flow states of high engagement.
The bounce rate is the percentage of user who left your site without browsing to another page or terminating.You shouls examining pages with high bounce rates closely for improvement to content.
The ratio of the number of objectives accomplished when compared to unique visitors is your converation rate.You can boost your converation rate.
Primary content consumptiom
Every site visit has to have entry point
.This is the persantage of time that a pag constitutes the impression of a site.
Path loss is the persantage of times that page was seen within a visitors navigation path where the visitors was terminated without bouncing.Path loss can indicate incomplate information or misguide search marketing.
Keyword or campaign
Which keyword or campaigns are making you the most money or searching position.
Cost per conversation
If the cost per conversation for a particular campaign,like ad group or keyword is larger than the average sale value for the include items.